Has interactive television just got better? This is the BBC's attempts to influence people into going "tapeless". Is it a nice pun on the iPod effect? Will it be any more interactive than 'the red button' or is it another way of encouraging the audience to watch repeats of repeats?
http://bbc.co.uk/pressoffice/pressreleases/stories/2006/04_april/25/newmedia.shtml
http://news.bbc.co.uk/2/hi/programmes/click_online/4296582.stm
http://shorecliffcommunications.com/redbutton/
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